Etsy vs Shopify Comparison Chart

Etsy

N/A

Shopify

N/A

Starting Price

per month

$39

Per month
Free Version
Free Trial
Description

Etsy is a global online marketplace celebrated for connecting buyers with creative, handmade, and vintage goods.

It fosters human-driven commerce by offering a curated platform where artisans and small businesses reach a worldwide audience with unique, expressive products.

With a focus on individuality and craftsmanship, Etsy continues to support independent entrepreneurship and retains a distinct identity in e-commerce through its community ethos.

Shopify is an all-in-one global commerce platform trusted by entrepreneurs to enterprise brands. It enables merchants to build, manage, and scale online and in-person retail with ease — offering hosting, design tools, payment processing, marketing, and analytics in one unified system.

Shopify emphasizes speed, security, and usability, accommodating everything from small shops to international operations. In 2025, Shopify introduced its AI Store Builder, allowing merchants to generate complete storefronts using only descriptive keywords.

Top Features
  • Secure Shopping
  • Community and Personalization
  • Easy Shop Creation
  • Sales & Order Management
  • Marketing & Analytics
  • Discounts & Promotions
  • Marketing Automation
  • Abandoned Cart Recovery
  • Multi-Channel Selling
  • Secure & Customizable Checkout
Suitable For
Integrations
Use-Cases
Supported Platforms

Browser-based

Mac OS

Android

Browser-based

Customer Support

Self-Service

Email

Self-Service

Email

Communities

Knowledge Base
  • Help Guides
  • Videos
  • Blog
  • Help Guides
  • Videos
  • Blog
Language Supported
  • English
  • Chinese
  • German
  • Spanish
  • Dutch
  • Portuguese
Vendor Information
Company Name Etsy Shopify
Location United States United States
Founded Year - -
No. of Employees - -