Frase vs Surfer

Frase is an integrated AI writing and SEO optimization platform that transforms content creation through intelligent workflows. It features keyword-to-content conversion, content briefs, rank-ready document generation, and import capabilities allowing content to be loaded from URLs or templates into the editor for optimization.

Editorial consistency is enforced through Brand Voice, Style Guide, Custom Terms, and reference documentation—promoting alignment and productivity across content teams. Additional tools like Topic Finder, Document Summarizer, and gap analysis help identify optimization opportunities and improve content relevance. Frase supports collaborative production of high-ranking content for Google, ChatGPT, and beyond.

SurferSEO is a powerful cloud-based SEO platform built for marketers of all experience levels. It blends NLP, machine learning, SERP analysis with generative AI (including GPT-4 in 32k) across 500+ web signals to produce content optimized in real time for user intent and search algorithm compliance.

Surfer includes features such as a live Content Editor, SERP analyzer, keyword research, AI writing integrations, audits, and seamless compatibility with tools like WordPress and Google Docs.