YOURLS vs Linkly

YOURLS (Your Own URL Shortener) is an open-source platform that allows users to host and manage their own link shortening service.

Unlike third-party shorteners, YOURLS provides full control, customization, and privacy, making it ideal for businesses and developers who prefer self-hosted solutions.

With YOURLS, users can create branded short links, manage them through a web interface, and track performance with built-in analytics. The platform supports plugins and APIs, enabling extensive customization and integration with other systems.

Developers can extend functionality by adding features such as QR codes, geo-targeting, or advanced analytics.

Linkly is a link management and tracking platform designed for marketers, agencies, and businesses that want more control over their URLs. It enables users to shorten links, add branded domains, and track engagement with detailed analytics.

Linkly’s standout feature is its advanced tracking capabilities, which include UTM parameters, conversion tracking, and retargeting pixel integration.

This makes it easy to measure campaign performance and improve ad targeting. The platform also supports geo-targeting and device-based redirects, allowing businesses to deliver tailored content to specific audiences.