YOURLS (Your Own URL Shortener) is an open-source platform that allows users to host and manage their own link shortening service.

Unlike third-party shorteners, YOURLS provides full control, customization, and privacy, making it ideal for businesses and developers who prefer self-hosted solutions.

With YOURLS, users can create branded short links, manage them through a web interface, and track performance with built-in analytics. The platform supports plugins and APIs, enabling extensive customization and integration with other systems.

Developers can extend functionality by adding features such as QR codes, geo-targeting, or advanced analytics.