Overview

A user-friendly email marketing and automation platform launched in 2010, MailerLite empowers businesses, creators, and digital entrepreneurs with tools such as drag‑and‑drop email builders, automated workflows, landing pages, pop‑ups, subscriber segmentation, and analytics. It emphasizes simplicity while offering powerful marketing automation capabilities, including built-in payment options for newsletters and digital products with zero commission. Trusted by over 1 million users worldwide.

MailerLite Features

Drag & Drop Editor
Email Automation
Segmentation

Website Builder
Blog Creation

Specifications

Company

MailerLite

2010

San Francisco, United States

Categories

Language Supported

English

German

Spanish

French

Russian

Italian

Portuguese

Polish

Turkish

Suitable For

StartUps

SMB's

Enterprises

Supported Platforms

Browser-based

Android

iPhone/iPad

Customer Support

Chat

Email

Knowledge Base

Help Guides

Video

Blog

Social Media

Media

Use Cases

Email Marketing & Campaigns

Lead Generation

Website & Landing Page Creation

Reporting & Analytics

Workflow Management & Efficiency

Team

Mantas AndriukeviÄŤius
Developer

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FAQ

MailerLite is a web-based email marketing and automation platform launched in 2010. It offers intuitive tools such as drag-and-drop email editors, signup forms, landing pages, quizzes, and automation workflows—all in a user-friendly interface ideal for beginners and advanced marketers alike.

Paid plans (Growing Business, Advanced, and Enterprise) include unlimited email sends, full access to email templates, advanced automation triggers, auto-resend campaigns, dynamic content blocks, and email deliverability tools like dedicated IP addresses (Enterprise only).

Yes. You can build advanced automation workflows triggered by subscriber actions (e.g. link clicks, form submissions), tag or segment users automatically, pause sequences, and send drip campaigns. Segmentation and dynamic content help personalize recipients’ experiences.

Absolutely. MailerLite includes a drag-and-drop builder for landing pages, pop-ups, embedded forms, quizzes, and even full websites. Templates are responsive and customizable with SEO tools, countdown timers, survey blocks, and more.

Yes, AI-powered email content generation is available on paid plans. It speeds up campaign creation by drafting copy based on user prompts and content tone. Users report it’s helpful for getting started, though editing is often needed to match brand voice.